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Design by Nature is a
REVELATION.
It is both A BOOK AND A BIBLE of sorts:
It investigates and illuminates the
SYMBIOTIC RELATIONSHIPS in nature, art,
science, economics, philosophy, technology, and design.”
—DEBBIE MILLMAN—

 

ABOUT THE BOOK

Design by Nature, written by designer and educator Maggie Macnab, takes you on an eclectic journey that examines the unending versatility of nature, showing how to uncover nature's ingenuity and use it to create beautiful and compelling designed communications. Written for designers and creative thinkers of all types, this book will guide you through a series of unexpected a-ha! moments that describe subtle relationships common to all human experience. Communications that encompass the universal experience of being part of nature is meaningful to a global audience, regardless of culture or language. Using clear explanation, examples, and hands-on exercises, you will learn about natural processes that consist of everyday patterns and shapes that are often taken for granted, but are quite effective in visual messaging. Explore the principles all human beings intuitively use to understand the world and learn to recognize and apply a broad range of relationships for more aesthetic and effective design.

INTERVIEW WITH THE AUTHOR

 

NEWS FEED

Loved giving the design webinar to the western hemisphere for Laureate International Universties on Tuesday! I will post a link when it becomes temporarily available to students and faculty in the Laureate network.

Design by Nature will be published in Spanish, Chinese (simplified and traditional), and Korean translations this summer.

If you missed Maggie's interview with KUNM/Women's Focus you can listen to the archived talk by going to the dropdown menu for Saturday, February 11, 1:00 pm. Approximately :50.

Maggie has been invited to be a keynote speaker for FUSE: Design & Culture // Brand Identity & Packaging, April 18- 20, 2012 at the JW Marriott/Chicago

Wonderful talk at BookWorks in Albuquerque, New Mexico, Thursday, February 2nd with 50 in attendance. Yep, standing room only!

Fabulous showing at Collected Works in Santa Fe on Friday the 13th: Over 120 in attendance, standing room only! Evidence of the broad interest in universal principles and the activity of designing at all levels and in all circumstances by all human beings. 

Podcast interview for "Design by Nature" is now up on Santa Fe Radio Cafe (2nd mp3 file) I believe in spreading the word beyond designers!

 
 
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